Duane Reade Takes Things Up A Notch With New Store At 40 Wall Street

NEW YORK (WCBS 880) – This is not your average Duane Reade.

WCBS 880’s Peter Haskell In Lower Manhattan

The new store at 40 Wall Street has offerings that go way beyond the typical pharmacy.

“Women can come in, appointment not necessary, and get a blowout of their hair,” says Duane Reade president Joe Magnacca.

But Magnacca says it’s not just the hair salon which sets this store apart. It’s also the sushi bar and juice bar.

“Traditionally drug stores are used as transactional, which means people come in, they buy what they need, and they leave. We want people to come in and shop and browse and live the experience that we’ve created inside the store,” he says.

It’s all part of trying to grow the brand.

“Oh, it’s still, first and foremost, a drug store, and all the other attributes that we put in the store really are there to build on the success of the drug portion of our store,” he says.

The store is 22,000-square-feet – the largest Duane Reade in New York City.

In a nod to its location on Wall Street, there’s also a stock ticker.

More from Peter Haskell
  • val

    Is their sushi the Duane Reade generic brand? LOL!

  • advice

    “The Big Six” is a term often used when describing the state of media consolidation in the United States. Virtually everything you see and hear, read and watch, is the product of one of six media companies – General Electric, Walt Disney, News Corp., Time Warner, Viacom, and CBS. They each own a multitude of news stations, film studios, newspapers, internet companies, and more.

    It’s considered good practice to get your information from as many different sources as possible, to eliminate any bias you may receive from using a single source. However, this is becoming increasingly difficult as time progresses. In the last 30 years, the number of media companies has went from more than 50 independent outlets, down to just six media conglomerates.

  • steven

    All that is left of Manhattan is Chase bank and Duane Reade. At any given time you can walk to one within a block or two. Nobody notices anything wrong with this picture? Or are you too distracted by the garbage that CBS and the other Big 6 media companies keep you distracted with?

    5 things you should know:

    if everyone knew . com

  • scott feingold

    BROUGHT TO YOU IN PART BY……………………your local corporate gangster and drug pusher : )

  • james

    It’s like when the neighborhood drug dealer or drug cartel gives back to its community for letting it run its rackets. Pfizer, Lily, Novartis etc…..legalized drug pushers…..GREAT JOB AMERICA

  • Moon Them

    Does Poland Spring deliver WATER to the MOON yet? That would really help tourism there.

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