HUNTINGTON, N.Y. (CBSNewYork) - A new law in Huntington requires a business pay for a permit before flying a feather advertising flag.

WCBS 880 Long Island Bureau Chief Mike Xirinachs On The Story

Some say the tall feather flags are visual pollution.

But business owners say they’re very effective advertising tools and believe the new restriction will be bad for business, WCBS 880 Long Island Bureau Chief Mike Xirinachs reported.

“I don’t think it’s fair, to be honest. I think the companies do a good job advertising through the flags. So, I think it benefits them a lot and it helps the community out also,” Sean, who manages a sporting goods store, told Xirinachs.

“I understand restrictions. I understand bans. I understand the need for laws. I think that some laws are just too much,” said Chris, the manager of the local Crumbs location.

In addition to requiring a permit, the new law restricts the number of flags and the duration they can stay up.

A business that displays a feather flag without a permit would face a $250 fine.

Do you think the new law is fair? Sound off in the comments section below.