NEW YORK (CBSNewYork) — America’s diet craze is nothing new.

Low-fat, high-protein, low calorie shakes, pills, cleanses – you name it.

Now, a new off-Broadway “diet” is hoping to inspire people to lose one pound at a time and feel great about themselves. The Couch got the exclusive inside scoop from the creator, famed comedian and voice actor Gilbert Gottfried, along with his long time friends Sean Pomper and Karen Katz, who co-produced and wrote the play.