CBS2-Header-Logo WFAN 1010WINS WCBS tiny WLNYLogo

iPhone 5S

New York artist James De La Vega (credit: Juliet Papa/1010 WINS)

New York Artist Claims Apple Stole His Slogan

The company is using the slogan “You are more powerful than you think” in its successful new advertising campaign for the iPhone 5s. James De La Vega said he has been using the phrase in his artwork for years.

05/12/2014

Brian Ceballo, who waited outside the Fifth Avenue Apple store for two weeks, walks out of the store after being the first person to buy an iPhone 5S on September 20, 2013.(Photo by Andrew Burton/Getty Images)

The Wait Is Over: New iPhones Go On Sale

Some people began lining up at the Apple store on Fifth Avenue weeks ago. By this morning, hundreds of people were outside waiting for doors to open at 8 a.m.

09/20/2013