The National Retail Federation said the average family will spend about $700 this year on school supplies.
January marks one of the slowest months for retail sales, which means good news for shoppers.
Black Friday is becoming Black Thursday. The annual American shopping holiday marks the unofficial start of the Christmas season, and retailers everywhere try to cash in on the early shoppers.
Just days after the blizzard, consumers are now in the driver’s seat, demanding record bargains and getting them.