Small Business Saturday
But total spending is expected to fall for the first time ever since the trade group began tracking it in 2006, according to the survey that was released on Sunday. Over the four days, spending fell an estimated 2.9 percent to $57.4 billion.
The Thanksgiving weekend shopping frenzy was set to continue, hopefully calmer, with Small Business Saturday.
A few retailers opened stores on Thanksgiving for the last few years. This year, at least a dozen major retailers did so, with some opening earlier in the day. That led some analysts to question whether the Thanksgiving openings would take away sales on Black Friday.
Americans clicked away for deals on Cyber Monday, which is expected to be the biggest online shopping day in history.
In advance on Small Business Saturday, Mayor Michael Bloomberg announced the formation of a grant program designed to help small merchants who are critical to the local economies.
Black Friday was the big day for major retailers, but Saturday is all about the mom and pop stores.
If you want to skip the mega-malls and big department stores, think small. Local mom-and-pop shops also have holiday deals.
In Babylon on Long Island, small shops are feeling the strain from two weeks of lost sales, storm-damaged products and buildings and customers dealing with personal crises and fewer discretionary dollars.
In an effort help boost sales for independent merchants, New York launched Small Business Saturday between Black Friday and Cyber Monday — two of the busiest shopping days of the year.
Bloomberg said small businesses are the glue that holds communities together.