Organizers Launch Kickstarter Campaign For Village Halloween Parade

NEW YORK (CBSNewYork) -- A whimsical Halloween tradition is in jeopardy and organizers are appealing to the public for help.

The Halloween Parade has been an annual tradition in Greenwich Village for four decades.

Last year, Superstorm Sandy forced the last-minute cancellation of the event.

Organizers have now launched a fundraising campaign on Kickstarter to raise at least $50,000 to recover from the storm. Click here to donate.

"The minimum amount that we need to raise is $50,000 -- that's what we lost last year," Jeanne Fleming, artistic and producing director of the parade told 1010 WINS. "We would really love it if everybody came together and put this parade on a nicer financial footing."

The funds are necessary to cover the loses from the storm and meet the demands of expensive insurance that would protect sponsors from unforeseen circumstances.

The money will also go toward security, artist and producer fees and materials.

The parade is celebrating its 40th anniversary this year.

A similar Kickstarter campaign by Coney Island's Mermaid Parade last spring raised $117,000.

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