Leathers New Face Of 'Sugar Daddy' Dating Site

NEW YORK (CBSNewYork) —  Sydney Leathers is looking down on New Yorkers.

Leathers, the former sexting gal pal of disgraced Congressman and ex-Mayoral candidate Anthony Weiner, is adorned on a new billboard in Manhattan.

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Leathers is the new face of a dating site that aims to pair women with “sugar daddy’s.”

A 30-foot Leathers can be seen in the ad along with the tagline, “Get A Mistress for Christmas.”

The ad located at the corner of Varick Street and Dominick is the first in a campaign that will feature Weiner’s “other woman” across commercials on TV, radio and billboards throughout the Tri-State area.

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When Weiner first announced his candidacy for mayor in May, he found himself in the lead in many polls among the Democratic candidates.

But his numbers took a nosedive after revelations surfaced in July about his sexting relationship with Leathers.

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