02Logo WFAN 1010WINS WCBS tiny WLNYLogo

Think Pink: Young Boy Convinces NFL Commish To Turn Penalty Flags Pink

10.26 Family
NYC Breakfast

NEW YORK (CBSNewYork) – It’s not often that an 11-year-old gets the attention of the top guy in the NFL, but that’s exactly what Dante Cano , a fifth grader from New Jersey, did.

He wrote a letter to Commissioner Roger Goodell asking him to make the penalty flags pink in support of breast cancer awareness, and the answer was yes.

Dante joined The Couch, along with his parents Laurie and Jose Cano, and his sister, Daniella.

“Since they wear pink cleats and pink gloves…the penalty flags, those are used a lot, and they can’t not be changed,” he said. “So why not make them pink?”

He said he was surprised when he heard back from NFL’s top guy.

“I didn’t think he’d respond,” he said.

And he wasn’t the only one. Dante’s parents were also quite taken aback.

“We were both like…’really?!’” said Jose Cano, Dante’s father. “Actually, Roger Goodell called the house, and my wife spoke to the commissioner, and I was jealous because I wasn’t home to receive the call.”

“He was a very nice gentleman,” Laurie, Dante’s mother, said. “Dante wants to know if he’s going to call back.”

Both parents said we’re quite proud.

“We’re beaming,” Jose said.

For the full interview, check out the video below.

Listen Live!

Follow CBS New York

Like us on foursquare

New York City Guides

Tornado Help
Tornado Relief
How to help the residents of Moore, Okla., after the deadly top-of-the-scale EF-5 twister.
 New York City Guides
Food & Drink
The latest on New York City’s diverse dining scene: Restaurant openings, the best meals, and fun takes on food.
 New York City Guides
Nightlife & Bars
From events to the latest cocktail creations, all you need to navigate the extensive NYC nightlife scene.
 New York City Guides
Family & Pets
Plan a weekend getaway with the kids, share tips with fellow parents or find a groomer that suits your pooch.