NEW YORK (CBSNewYork) — The popular Citi Bike program is in need of more riders.
The program that operates the ubiquitous blue bikes is in the red. Without an infusion of green, the bike share program could fade to black, WCBS 880’s Peter Haskell reported Friday.
Citi Bike has plenty of users but it’s still a money loser.
Leaders of the bike-share program said they need to raise tens of millions of dollars to keep it running, WCBS 880’s Monica Miller reported.