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Report: Amazon Opening Retail Store On West 34th Street In Time For Holidays

NEW YORK (CBSNewYork/AP) -- Amazon is reportedly launching its own miracle on 34th Street.

The online retail giant is apparently planning to open a brick-and-mortar store at 7 West 34th Street just in time for the holidays.

The Wall Street Journal reports the store will function as a mini warehouse and offer same day delivery within New York. Customers can pick up online orders and return and exchange products at the store.

It is not clear if the store will be permanent or a holiday pop up.

Amazon has never opened a physical store but has installed pick-up lockers in major cities. It has been investing heavily in the speedy fulfillment of orders, including adding six new distribution centers and about 15 sortation centers before the holidays. It operates 40 total distribution centers in the U.S.

Seattle-based Amazon said it has made no announcements about a location in Manhattan.

Shares fell $7.33, or 2.3 percent, to $315.37 amid a broader market sell-off on Thursday.

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