NEW YORK (CBSNewYork) — The NYPD on Monday announced a citywide crackdown on texting and driving, and the failure to yield to pedestrians.

Two 24-hour crackdowns will take place this week – the first beginning at midnight Tuesday morning, the second at midnight Friday morning.

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In announcing the crackdown, NYPD reminded New Yorkers that using a hand-held cellphone and texting while driving is illegal, and dangerous to both drivers and pedestrians.

Tougher penalties for texting and driving were put into effect statewide last year. The penalties include five points on an offender’s driver’s license, and license suspension for teenagers.

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The NYPD also counts preserving the right of way for pedestrians as a primary focus of its traffic safety mission.

Police conducted a sting in January, in which plainclothes officers entered crosswalks when they have the walk signal.

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